Cris Decena, atelier branding photoshoot
As a photographer, I always get excited when I get to work on a branding photoshoot! It's a chance to create stunning visual content that showcases each brand's aesthetic and tells a story about them.
Recently, I had the pleasure of working with a talented female fashion atelier, Cris Decena on a business branding photoshoot. The brief was to create a series of images that captured the essence of her and her brand and communicated its unique style and values.
As someone who focuses on Femme Empowerment Portraits, it was important for me to get to know her and her personality. We clicked right away because her values are the same as mine - helping women (femmes) feel more comfortable in their own skin. I do it through Femme Empowerment Portraits and Cris Decena does it through her clothing designs.
Before the photoshoot, I spent some time researching her brand by getting to know the designer's vision. As one of her Instagram followers for a few months, I was able to understand her brand.
On the day of the photoshoot, she brought all the props I suggested and we got ready to bring her vision to life. I did an arrangement of photos from simple product focus, headshots, and lifestyling “in action” photos.
Throughout the session, I made sure to focus on capturing the details that really made the brand stand out, such as the colours and textures of the the luxurious fabrics. I also would focus on capturing her natural, candid moments as well as more posed shots. I pay close attention to lighting and composition to create images that are visually striking and communicate the subject's unique identity.
Whether it's a branding photoshoot or a portrait session, my goal as a branding photographer is always to create images that showcase the subject's personality and tell a story about who they are. By working closely with the subject and understanding their vision, I can create images that truly capture their essence and help them stand out.
Check out our favourites from this Business Branding Photoshoot below:
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